EVERYDAY APPS
Little everyday joys
Simple, thoughtful experiences that make a small difference to your day.
A LITTLE CURIOUS. A LOT CREATIVE.
Serious about
having fun.
We turn big imaginations into playful apps and games. Thoughtfully made to bring a little more joy to your everyday.
Explore our playground Dreamed up in Guangzhou. Made for everywhere.
✳ A small world of big ideas
TECHNOLOGY WITH A PLAYFUL SOULA little more to discover ↓
Playful appsImaginative gamesEveryday delightEndless curiosity
01 / OUR PLAYGROUND
Small screens.
Big possibilities.
Useful can be delightful. Play can be meaningful.
Here's a peek at the worlds we love to create.
IMAGINATIVE GAMES
Playful new worlds
Fresh adventures, happy discoveries, and that irresistible one-more-go feeling.
CREATIVE EXPLORATIONS
Ideas without limits
A space to tinker, test a wild idea, and see where curiosity takes us.
A taste of our imagination. These interactive previews are studio concepts.
THE XINCHENG WAY
Good ideas
begin with
“what if?”
A little curiosity changes everything.✦02 / HELLO, WE'RE XINCHENG
Rooted in Guangzhou.
Made for curious minds.
We're Guangzhou Xincheng Technology Co., Ltd., a technology company with a simple ambition: to create apps and games that people enjoy spending time with.
We believe the best digital experiences bring together thoughtful design, clever technology, and a healthy sense of play. From a useful little tool to an entirely new world, we follow the ideas that make us smile.
Curiosity is our starting point.
Joy is where we want to take you.
Joy is where we want to take you.
03 / THE WAY WE CREATE
A playful spirit.
A thoughtful process.
Great experiences don't happen by accident.
Here's what guides every little thing we make.
Follow the curiosity.
Ask a different question. Explore the unexpected. Leave room for a happy accident.
Make it feel good.
Keep it intuitive, add a thoughtful detail, and make every interaction feel a little more human.
Never stop playing.
Try it. Learn from it. Make it better. Because there is always something new to discover.